over turned vehicle in rocky terrain - TopGear Rubicon Trail

NCTech and Top Gear 360 image the 22 mile off-road Rubicon Trail

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TopGear Rubicon Trail

Top Gear and NCTech capture 22 miles of the Rubicon Trail in high resolution 360° – iSTAR camera used to create immersive visual experience of challenging off-road route on Google Maps.

Los Angeles, CA & Edinburgh, UK – April 27, 2016 – NCTech, the developer of reality imaging systems, today announced that its iSTAR panoramic camera has been used the Top Gear USA television show to create the first ever virtual online experience of the infamous Rubicon Trail, using high-resolution 360 degree imaging. The images are being uploaded to Google Maps to provide a visual online record of the Top Gear team’s journey – a route that Google’s Street View cars could never access.

The Rubicon Trail is a 22-mile-long route, part road and part 4×4 trail, located in the Sierra Nevada in California. It is viewed as one of the most difficult off-road vehicle routes in the world, with an average driving speed of 2 miles per hour during the trail section meaning that it takes several days to complete.

Top Gear is an American motoring television series, based on the BBC series of the same name. The show’s presenters are professional racing driver Tanner Foust, actor and comedian Adam Ferrara, and automotive and racing analyst Rutledge Wood. The Rubicon Trail feature was part of Top Gear’s new season premiere, which aired on April 26.

“The Rubicon Trail is one of the toughest and most well-known 4×4 routes in the world and based on our research, no one has ever captured it in 360 degrees,” said Patrick Costello, Showrunner and Executive Producer of Top Gear USA. “So we wanted Top Gear USA to be the first. Our research into 360 degree photomapping led us to NCTech and their incredible iSTAR camera. NCTech helped us put together all the technology to turn this big idea into a reality. We wouldn’t have been able to do it without them. The iSTAR camera impressed everyone. Top Gear is tough on everything, vehicles, camera gear, etc. and the iSTAR camera held up perfectly to heaps of abuse.”

iSTAR is the world’s highest resolution, fully automatic, 360-degree HDR camera. Machined from solid metal for robustness and accuracy, iSTAR precisely captures full spherical immersive images and high resolution panoramic data streams for fast, efficient visual documentation of almost any environment.

With the camera set to automatically capture an image every minute, over 6,000 images were captured as part of the project, each of them automatically location tagged with iSTAR’s built-in GPS. For the upload to Google Maps, a reduced number (around 2,000) will be added. To date, around 30 images of the journey have been uploaded, with the full number to be completed over the weeks ahead.

“When Top Gear contacted me with what they were hoping to do, we were instantly interested because the project was a perfect fit for the easy-to-use and rugged capabilities of iSTAR,” said Dr. Neil Tocher, Co-Founder and CTO, NCTech. “We assisted their team build a mounting plate so the iSTAR could be easily attached to any of their vehicles, provided instructions on how to use the camera and set them loose with it!

It worked perfectly and we processed the data the next day to allow the TV show to record ‘the reveal’ to Google HQ. It was great fun and the outtakes were hilarious.”

Left to right: Rutledge Wood, Dr. Neil Tocher and Adam Ferrara.