“The HDR quality is a pre-requisite for the real estate sector, so it’s amazing to be able to capture such high quality images so quickly” – Jim Sharp Photography.
Jim Sharp. Professional Photographer.
Jim Sharp Photography is a Florida-based company, specialising in high-end real estate photography. Business owner, Jim Sharp, has earned a reputation for delivering high quality images of the interiors and exteriors of some of Florida’s most valuable properties.
Many real estate firms now view 360-degree images as an important aspect of their online marketing of properties.
“In recent years I had started to receive a lot of enquiries as to whether I could also deliver 360 degree panoramic images,” recalls Sharp. “But I didn’t have the time or resources to be able to take panoramic images using an SLR set up – especially with all the stitching and editing required post-capture.”
Then, in 2015, Sharp heard about the launch of the iris360, a new panoramic camera developed by NCTech. Remote-controlled by a mobile phone or tablet, the iris360 quickly captures high-resolution 360 degree images from its four sensors.
With zero setup time, iris360 does not require photographic experience to operate and, with one touch, captures and delivers a huge 8K resolution, HDR panoramic image in less than two
minutes. iris360 is small and lightweight, making it easy to transport and deploy, and is designed for use in both indoor and outdoor environments.
Sharp received his new camera in early 2016 and hasn’t looked back.
“It’s exactly what I need – and so easy to use with its point-and-click interface,” said Sharp. “The HDR quality is a pre-requisite for the real estate sector, so it’s amazing to be able to capture such high quality images so quickly. The speed of processing is also fantastic because it means that I can show my customers an on-screen preview of the image while I’m on-site!”
Sharp is just at the beginning of the 360 imaging component of his business, but will be looking to expand that quickly. See some of his initial images at www.mevotour.com.